Thursday, 20 March 2008

Are you disappointed?

Another cause of loss of motivation is when results are disappointing. You put in all that effort and don’t get the payback.

If this happens to you, please stop doing what isn’t working, or you’re just going to get more of the same and feel even worse.

It’s a good idea to measure the results of everything you do. For marketing activities, you want to get the most business in the most cost effective way. Inside your business, you need to set up systems and processes that will make life easier.

I was working with a coaching client this week on systemising and prioritising her workload. She asked me if the new system would definitely work, because she didn’t want to put the effort in if it wouldn’t. I reminded her that her current system wasn’t working at all, so anything had to be an improvement! I expect we’ll have to make some adjustments once we have some results to measure.

Avoid becoming demotivated and make changes if what you’re doing isn’t working. Einstein said that it was a sure route to insanity to keep doing the same thing and expect a different result!

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